Question 1

What is a digital marketing audit?

Accepted Answer

A digital marketing audit is a structured review of every channel that brings customers to your website — technical SEO, content, AI visibility (AEO/GEO), analytics, conversion, and paid — scored against best practice so you know exactly what to fix first. RankMyMarketing runs 34 signals across three layers and produces a 0-100 score with a prioritized roadmap.

Question 2

How is RankMyMarketing different from other SEO tools?

Accepted Answer

Traditional SEO tools focus only on Google. RankMyMarketing scores both classic SEO and AI answer engines (ChatGPT, Perplexity, Claude, Gemini) alongside marketing strategy signals like lead capture, email, reviews, and Google Business Profile. It is a full marketing audit, not just an SEO crawl.

Question 3

What is AEO and GEO?

Accepted Answer

AEO (Answer Engine Optimization) is optimizing your content so AI answer engines can quote it. GEO (Generative Engine Optimization) is the broader practice of being cited by generative AI. Both depend on clean schema, extractable answers, entity clarity, and E-E-A-T signals — all of which the Layer 2 check scores automatically.

Question 4

How long does the free marketing score take?

Accepted Answer

About 10 seconds. Enter any URL and Layer 1 pulls 15 automated signals — title, meta description, headings, schema, Open Graph, canonical, robots, sitemap, Core Web Vitals via Google PageSpeed. No signup required.

Question 5

What is included in the 34-point audit?

Accepted Answer

Layer 1 covers 15 technical SEO signals. Layer 2 covers 7 AI-visibility signals. Layer 3 covers 12 marketing strategy signals via a short questionnaire (audience, UVP, conversion goals, content cadence, CRM, email, Google Business Profile, reviews, social, budget, competitor differentiation). Together that is 34 signals and one weighted score.

Question 6

Is the score / rank a guarantee I will rank on Google?

Accepted Answer

No. The score is directional — it tells you how well your site follows current SEO, AEO, and marketing best practice. Rankings depend on competition, authority, and dozens of external factors we cannot measure. Fixing the highest-impact items on your roadmap gives you the best odds.

Question 7

How often should I run an audit?

Accepted Answer

Quarterly at minimum, and any time you launch a redesign, migrate platforms, or notice a traffic drop. Search and AI answer engines change fast — a quarterly audit catches regressions before they cost you leads.

Question 8

How do I improve my Core Web Vitals score?

Accepted Answer

Core Web Vitals measure loading (LCP), interactivity (INP), and visual stability (CLS). Common fixes: compress hero images, preload the LCP element, defer third-party scripts, avoid layout shifts from ads or late-loading fonts, and serve from a CDN. Layer 1 pulls your live scores from Google PageSpeed Insights.

Frequently asked questions

Ready to see your score?

What is a digital marketing audit?

How is RankMyMarketing different from other SEO tools?

What is AEO and GEO?

How long does the free marketing score take?

What is included in the 34-point audit?

Who is Salem Digital?

Is the score / rank a guarantee I will rank on Google?

How often should I run an audit?

Do you store the URLs I audit?

Can I get help fixing the issues in my report?

What is llms.txt and do I need one?

How do I improve my Core Web Vitals score?

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